Retail Media Brand Shops
Walmart, Sam’s Club & eBay
Sponsored brand shops and campaign creative for brands selling on Walmart.com, SamsClub.com and eBay — Ellen’s List × Keurig, Samsung The Frame, Fitbit, Ball, Kodak, Child of Mine by Carter’s, Mtn Dew Game Fuel and eBay’s record-setting Action Comics sale.
The goal
Help national brands stand out inside the retailer’s own site — with shops that feel like the brand, follow the retailer’s design system and make it easy to buy.
What I did
Designed brand shops, landing pages, social and mobile creative for Walmart, Sam’s Club and eBay partners — from pitch comps to production pages — pairing each brand’s look with the retailer’s components, product grids and calls to action.
The outcome
A range of retail-media experiences across very different categories — coffee, TVs, wearables, canning, cameras, baby and gaming — built on a repeatable shop structure that retailers could sell and brands could launch quickly.
Ellen’s List × Keurig
A curated Ellen’s List shop on Walmart.com for the Keurig K-Latte — app and tablet views built around Walmart’s pickup, trending and free-shipping modules.
Samsung The Frame: “Art or TV?”
A SamsClub.com landing page that sells The Frame as décor first — lifestyle hero, model lineup, then Art Mode in a gallery wall.
Fitbit, Ball, Kodak and Child of Mine
Four categories, one shop structure: hero, new arrivals or how-to content, then category paths — with social posts that drive back to the shop.
Mtn Dew Game Fuel and eBay
Event-driven shops for launches and moments: a Game Fuel gaming hub with a Blizzcon sweepstakes and live-stream module, and a bright “Prime Time. Every Time.” deals page for eBay.
